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Facts About Franchising In The Middle East

  • The Middle East is considered one of the most promising and opportunistic international franchise markets
  • The Middle East is an amalgam of diverse demographic & commercial factors
  • The Middle East is one of the fastest growing markets in the world economy today
  • The Middle East is considered one of the most investor friendly regions
  • The Middle East enjoys support from Governments, with attractive free or flexible tax facilities
  • The Middle East region enjoys a world-class infrastructure
  • The Middle East is experiencing improved Intellectual Property Legislations
  • The Middle East has a high number of High Net-worth Individuals, with substantial liquidity
  • The Middle East has a young upwardly mobile consumer market, keen on leisure and consumer spending
  • The Middle East has a total population of approximately 297 million. The region's population growth rate is 3% to 5% per annum, which is one of the highest regional rates in the world
  • The Middle East markets are lucrative in terms of volume with a presence of more than 400,000 high net-worth individuals, each with liquid assets of more than $5 million to invest in new businesses. That means that more than 13% of the population are very rich and together have available funds of more than US$2 trillion
  • The Franchise industry in the Middle East is one of the hottest markets for franchising expansion and industry development
  • In the Middle East has more than 850 indigenous franchisors and master franchisees, with sales topping US$10 billion as at the end of 2006
  • In the Middle East, fast food and retail segments account for over 60% of the total market
  • The overall franchise industry in the Middle East is growing at an unsurpassed rate of 27% per annum
  • Among African countries, Egypt has the second highest number of national franchisors
  • Over the past decade, franchising in Egypt has marked a rapid growth, with a business-success rate of well over 85%


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